Branding, web, and marketing studio based in Michigan.

For bold people, organizations, and businesses.

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Exceptional services for



From nonprofits to startups, we love working with changemakers.

We provide end-to-end services, from creating your brand identity after extensive customer research to building websites and marketing strategies to ensure you meet your goals.


We help you with everything you need to get started or hit the refresh button.

Brand Identity
Brand Foundation
Brand Messaging
Brand Material Design


We combine compelling storytelling, cutting-edge design, and data-driven analytics.

Web Design & Development
Advanced SEO & AO
Ecommerce Infrastructure
Accessibility & AI Integrations


We build holistic marketing strategies and sales funnels to bring everything together.

Strategy Development & Implementation
Target Audience Research
Competitor Audit
Content Marketing

Our collaboration


We co-create projects with clients we love. We believe that lasting relationships deliver the best results.

Research & Analysis

Internal audit (including any current customer journey mapping) + market research (including competitor audit) + target audience research (including customer personas)


Brand Strategy Development

A comprehensive brand identity (including custom illustrations & complete brand guidelines) + positioning & messaging


Website & Online Marketing

Sleek, SEO-rich website that cuts through the noise and represents who you are + an online strategy to meet all your goals


Take a look at what our



We center our clients and their needs in all of our work. Here are some kind words from some of our long-term clients.

Exceptional experience.

Working with Studio Saltwater has been an exceptional experience. They created email templates that perfectly align with our new branding for the new enrollment and awareness initiatives. Despite the challenges posed by our difficult-to-use email management system, their team demonstrated remarkable adaptability and expertise. The templates are not only visually appealing but also highly effective in engaging with our school networks and different target audiences. We couldn't be more pleased with the results and look forward to continued collaboration with their talented team.

Colleen Villa
Executive Director of Marketing and Communications, University of Olivet

The best!

Sumana did an amazing job for my company, She redesigned the site for simple navigation and effective product promotion. She focused on SEO resulting in orders of magnitude growth in our traffic volume. And she did it with grace, patience and a confident expertise that has made the process very enjoyable. I continue to retain her services because she is the best web developer I have come across, and I have worked with some of the larger web design firms in the past. Sumana and Saltwater Stories are the best!

Bob Formisano
President, Home-Cost

Nothing I've ever seen before.

Sumana was able to take my very abstract ideas and produce a website that is like nothing I've ever seen before. At no point did she say anything was impossible or improbable. Instead, she spoke positively about every idea and found amazing solutions.

I also appreciate that she was as passionate about the website concept as I was. My vision became her vision as soon as she signed on for the project. My company is extremely grateful for the platform she's created for us. It is as imaginative and innovative as it is user-friendly. This website exemplifies the spirit of my company in the most perfect way.

Chef Tyrell Russell
Founder, The Kookie Box

My support system as a I launched a new business.

Sumana did an absolutely amazing job. Not only did she build my website, but she genuinely was a sound board for me and all of my ideas. I can't thank her enough and refer her to ALL of my friends and family for anything website, marketing, business related. She is the best.

Kaylene Kaiser
Founder, The Wisery Los Angeles

Talented force of nature!

Sumana's strong leadership skills elevated her to stand in as the project manager, and we turned over the entire rebranding effort of our firm to her care and guidance. Without Sumana's direct involvement, our branding efforts would be a year behind where they are now.

Sumana is a natural leader, equally at ease in a conversation with top management as she is supporting the newest, nervous team member.

Your project will be blessed and your team all the richer for Sumana's spirit and impressive skill set.

Jeremy Torgerson
Founder & CEO, nVest Advisors




Here are some FAQ. If you have any more questions, please feel free to contact us.


What is your pricing like?

Our pricing is entirely customized for each project. We have an initial consultation call with you to understand your needs and expectations. Then, we send a proposal clearly outlining scope, timeline, and pricing.

À la carte services are available upon request.


What tools do you use for SEO?

We use Semrush, the industry gold-standard, as our go-to SEO tool for analytics, reporting, and learnings. Semrush offers exceptional insights and advantages due to its comprehensive keyword research, competitor analysis, site auditing capabilities, and SEO recommendations. It plugs in with your Google Search Console and Google Analytics as well.

Clients with ongoing SEO services receive monthly reporting for site analytics and traffic insights.


Do you offer social media management and content creation?

We create social media templates for clients to use on their platforms. We do not provide any social media posting, engagement, or management services.


Do you have any free resources?

You may not be ready to invest in professional services, which we understand and appreciate. Here are some free resources we recommend:

Looka: AI-powered business name generator that also searches for available domains and creates templated logos

Canva: Logo, presentation, and marketing material templates

Gamma: AI-powered presentation and website tool

These resources are not a substitute for intentional and customized branding and websites. But they will do the trick if you are at the beginning of your journey.